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In Brief DRAKE
OUTPERFORMS STATE SCHOOLS IN INVESTMENT MANAGEMENT As second year participants in the annual Krause Challenge, Drake, Iowa, UNI and Iowa State senior business students spent the past academic year running stock models, making
forecasts, attending Krause Gentle corporation board meetings and trying to get a grasp on the volatile stock market. Drake students demonstrated their ability to make better investment choices. "We tried to pick companies where we could make good forecasts," says Carolyn Henson, a senior finance major from Waukee. "We avoided tech stocks and conglomerates because they were too complex. We stuck with single industry businesses we could understand---companies we could get a grasp on." Initially, all four schools started the Krause Challenge with a $100,000 Krause Gentle Corporation investment. Portfolio amounts carried over from last year's class. This academic year, each school showed investment declines compared to 2000 results. While emerging as the winner in the challenge, being in the red wasn't Drake's goal. "Our portfolio was making money until the market fell in early March," Henson said. Drake's best performing stocks were Visx, Fossil and Borg Warner. Visx, a company that makes machines for laser eye surgery, showed a 90 percent gain. Drake University took the Krause Challenge trophy from the 2000 winner, the University of Northern Iowa.
University professors
coordinating the Krause Challenge at their schools say this program is a
valuable learning opportunity for their students. John Rozycki, associate
professor of finance at Drake University, said his students received handson
experience about the challenges faced by business professionals.
Other Drake
Business Link speakers included Rae Hartung, vice president of client services
for BusinessSolver.com, on "How to Keep Updated on Legal and Compliance
Issues Using the Web;" Kent Kelderman, group vice president of Dice.Com,
who addressed "How To Use the Internet to Recruit Employees;"
Michael Wagner, Business Consultant, Spindustry Systems, on "Internet
Strategies to Help With Costs, Revenues, and Profits;" and Craig Havemeyer,
president of Market Masters, on "One-to-One Marketing Using Customer
Databases and Interactive Communication."
Rozycki's certification
means that Drake students will now become eligible to receive scholarships
from the national organization.
REAL is just
one of several Drake learning comminutes which aim to develop a sense of
belonging and provide emotional support while increasing interest and retention
of a subject. "Data mining is a technology that has been widely used in organizations over the past few years with some very impressive results. It is based on software that looks for interesting or important patterns in data. Enterprise Minor is state-of-the-art software that lets our students become familiar with the very latest data mining techniques. Businesses pay upwards of $90,000 a year for something like this," said Rahul Parsa, associate professor of statistics. SAS is a world leader in e-intelligence software and services, enabling its customers to turn raw data---including the vast quantity generated by e-business---into usable knowledge. Software from SAS, the world's largest privately held software company, is used at more than 35,000 business, government and university sites in 110 countries. SAS' 1999 revenues totaled $1.02 billion.
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