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| In Brief CAMPAIGN DRAKE COMES TO A CLOSE ON TOP Five years and thousands of donations later, Campaign Drake ended on May 31 by meeting its goal of $190 million, the largest amount of money ever raised by Drake University. Thanks to the generous support and dedication of alumni, friends, faculty and staff, Campaign Drake brings significant improvements to Drake's programs and campus. The School of Journalism and Mass Communication has benefited greatly from the success of Campaign Drake. Examples of special projects being supported in the SJMC by Campaign Drake include:
 MAGAZINE
PROJECTS EARN AWARDSThe SJMC claimed numerous national awards for its magazines again this year. At the Association for Education in Journalism and Mass Communication (AEJMC) 2002 Student Magazine Contest, three student publications-515 magazine, Drake Magazine, and Knot magazine-all picked up awards. Knot magazine took second place in the service and information article category with a piece titled "What Do You Do with an English Degree?" Judges noted the article's "good writing, good advice from experts and good actionable service" when handing out the award. Knot magazine also won first place-for the third year in a row-for best online magazine. Judges commented on the original concept for the content, the strong writing voice, clean and functional design and audience-appropriate approach to subjects. "The freshness of content (daily updates) makes [Knot] a dynamic site," said category judge and Baseline magazine reporter Elizabeth Bennett. "It's easy to contact editors, which is a good thing for site with such provocative content." 515 magazine won an honorable mention in the online magazine category. Drake Magazine won an honorable mention for its people and places article "A Bloody Good Fight," which documents a Midwestern fight club, and which the judge called "full of surprises, rendered like quick jabs to the jaw," "thoroughly graphic," with "no-holds-barred" descriptions of the "spectacle few readers will have experienced." Drake Magazine also won first place in the single issue of an ongoing magazine-design category for the Spring 2002 issue designed by Sara Goldschadt, junior graphic design major. Judge Marcus Villaca, art director for JD Jungle, described Goldschadt's cover design as "graphically-striking," implementing the "strong use of sidebars and step-by-step pacing." 515 magazine was awarded an honorable mention in this category as well. 515 magazine won second place in the single issue of an ongoing magazine-editorial category for the magazine's "very solid" editorial content which the judge said "shows evidence of fine journalists at work." SJMC LAUNCHES DIGITAL DAILY NEWS This fall, the SJMC launched the Digital Daily News, a new online publication created by journalism students. Drawing on the trend of convergence among the different media, the Digital Daily News is merging the fields by creating a whole new type of publication: a solely Web-based newspaper, complete with audio, video clips, in-depth features and breaking news that is updated daily. The staff, comprised of journalism students, updates the page daily. To read the Digital Daily News, go to http://www.thedigitaldailynews.com. Feedback is welcome at digitaldailynews@drake.edu. SJMC STUDENTS AID IN RECRUITMENT EFFORTS The SJMC is looking locally to revamp its recruitment materials. Ad Club students are busy at work creating more professional, consistent and strategically planned pieces to recruit potential students. Working with the goal of increasing enrollment and providing a consistent message to all potential students, the Ad Club will be responsible for proposing a marketing strategy for student recruitment, as well as writing and designing the recruitment materials. SJMC Dean Charles Edwards, Jr., said, "Professor Blum and the Ad Club students will help the School put its best foot forward. We want to make the case why potential students need to be considering Drake as their #1 choice. The quality of SJMC's promotional material needs to match the quality of the educational experience they would be receiving." NEW APPRENTICESHIP PROGRAM TO BEGIN Slated to be up and running by next fall, the SJMC Apprenticeship Program will provide students with even greater opportunities to gain hands-on experience in journalism. The Apprenticeship Program will be similar to an internship, but students will be able to participate in apprenticeships for credit, and an internship coordinator will have greater control and participation in the program, acting as both an adviser to the student and as a manager with the apprenticing company. The Des Moines Register and Meredith Corporation will pilot the program, beginning in the fall of 2003. CAREER MANAGEMENT PANEL A SUCCESS IN CHICAGO Chicago alumni and Dean Charles Edwards recently held "Managing Your Career in Tough Times," a panel discussion about the journalism profession in the wake of an economic downturn. An opportunity for networking and exchanging tales of layoffs and downsizing, the panel met in one of Chicago's downtown NBC studios. The event was organized by Drake's Office Alumni and Parent Programs in cooperation with the SJMC. Fifty alumni gathered with Dean Edwards and the panel, whose members included Pete Brace, JO'89, director of Burson-Marstellar, Bonnie Rubin, JO'73, reporter for the Chicago Tribune, John Garcia, JO'86, reporter for WLS-ABC, and Clark Bell, JO'73, publisher of Modern Physician. NEW PLANNED GIVING SITE MAKES GIVING EASY Planned giving just got easier. The new planned giving Web site, located just off the alumni gateway, puts all the important information about donating to Drake right at your fingertips. The site includes brief descriptions of the variety of donation options available, tips on the process of charitable giving, and a form that allows donors to give money through the planned giving site. "Drake's new planned giving Web site is a wonderful way to learn more about ways to give that will benefit you as well as Drake University," said Nancy Stefani, director of gift planning at Drake. "It's only a quick click away at www.drake.edu/alumni. Please visit soon!" DRAKE HISTORICAL MOMENT The first campus publication, the Drake Index, was issued in the fall of 1882 under faculty guidance. A monthly publication with a $1.00 subscription fee, the Index was replaced two years later with The Drake Delphic, a literary magazine. In 1903, the publication split; the Delphic became a newspaper and The Drake became a monthly magazine. The Delphic has continued since, but The Drake stopped publication in 1906.
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