Understand the history, evolution, ethics, and application of various communication disciplines.
Identify and understand the theoretical foundations of their discipline; evaluate their effectiveness in communication practice; apply them to real-world clients/issues.
Analyze the implications of ethical communication in a global society; develop the ability to communicate in an increasingly global society; develop message strategies that serve diverse and multicultural constituencies; and understand and demonstrate ethical policy.
Develop critical thinking skills through analysis and evaluation of message strategies to diverse audiences.
Create, present and defend a fully realized original research project or a communication project with a community partner.